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28 Jun 2015

POSTED BY David Jackson IN S2M News | Jun 28th, 2015

Put Your Website’s Best Foot Forward with These SEO Best Practices

Before we begin, let’s make one thing very clear: This guide on SEO best practices will not make your website automatically fetch first ranking on Google search queries. What we do guarantee, however, is that following the practices outlined below would certainly help search engines (Google, Yahoo!, Bing, MSN, etc.) to crawl, index and understand your website content better and improve your website’s interactions with both target users and these search engines.   Search engine...

15 Jun 2015

POSTED BY David Jackson IN S2M News | Jun 15th, 2015

How To Ace That Interview: Top 5 Interview Tips For Job Seekers

So your resume and cover letter have impressed a potential employer and you’re now counting days before you are called to make a lasting impression and get hired. Now is the time to prepare for the interview and prove to the HR manager that you really are the right candidate for the post. Job interviews are like a sales deal and you are the product. Here are the top five interview tips that will get you closer to your goal of getting that dream job: Research and Prepare:  What is the...

05 Jun 2015

POSTED BY David Jackson IN S2M News | Jun 5th, 2015

How to: Manage Your Company’s Social Media Image Effectively

Establishing a strong social media presence and maintaining a good image on numerous virtual platforms is an ordeal. But with the right strategies and activities, you can not only bag all the ‘likes’, ‘shares’, ‘follows’ and ‘retweets’ but can communicate your business message effectively and carve out a great online reputation for your brand on popular social media sites such as Facebook, Twitter, Google, Google+, MySpace, Pinterest and LinkedIn. Here are a few tips for...

16 May 2015

POSTED BY David Jackson IN S2M News | May 16th, 2015

Top Five IT Job Profiles in Australia

Despite a persistent global economic stagnancy and an all-time low job market, IT is perhaps the only sector that has braved the dot com bust, cost-cutting, outsourcing and restructuring, has remained a safe and good career choice for those looking for decent pay, better job security and steady professional development.   Here are top five IT positions, most sought-after in Australian job market: 1. Chief Information Officer (CIO) – Annual Salary: $350, 000 A CIO, also known as the IT...

16 May 2015

POSTED BY David Jackson IN S2M News | May 16th, 2015

Shortlist chats with… David Jackson, S2M

David Jackson fell into recruitment at 28, after deciding it was time to stop “floating around”, managing bands, booking venues and filming underwater projects on the Great Barrier Reef, and find a career.   He was one of the first handful of employees at Parker Bridge (now Clarius) but after two years, decided to stretch his wings with his own venture, Global Job Network – a job board for travellers.   When that petered out, Jackson spent a few years freelancing, and in...

08 May 2015

POSTED BY David Jackson IN S2M News | May 8th, 2015

How To: Ensure Social Media Success by Leveraging Google Analytics

If you wish to measure the real-time efficacy of your social media marketing campaign in bringing more traffic to your business website and making your brand more popular, all you need to do is leverage Google Analytics.   Besides increasing your fan following and social shares on popular networking sites, a robust social media marketing campaign can actually help to improve your bottom line and help you earn money from your online presence. Google Analytics comes very handy in converting...

30 Apr 2014

POSTED BY David Jackson IN S2M News | Apr 30th, 2014

Secret Mobile Application for Android

Secret, is an iOS mobile application meant for sharing one’s personal thoughts such as confessions, rumors and other such conversations anonymously with friends and public. The new mobile application was launched around a year back in the United States and has been a sensation since then. The app has caused a sensation among the younger generation with the age bracket of above 25 years. The mobile app has raised $10 million funding recently. With the new investment, the co-owners of the app,...

26 Apr 2014

POSTED BY David Jackson IN S2M News | Apr 26th, 2014

Samsung files trademark for words

Samsung seems to be on a spree for registering various words and names these days. The company has filed for various trademarks in the last month itself. The company which has been in mobile and various other technology products is looking at expanding its horizon to various dimensions. Samsung has filed for six trademarks which includes one logo and five words. One of the trademarks which have been filed by Samsung is “Plot”. The word has been filed with reference to hardware and software...

22 Apr 2014

POSTED BY Trent Fischer IN S2M News | Apr 22nd, 2014

Australian dips rank in digital usage ranking

In the recent World Economic Forum’s Global Information Technology Report, Australia has ranked 18th in line for its internet access and investment. The latest tech news for Australia’s comes as a wrong turn for the Australian economy as it was ranked 9th in the in 2004 report. The country’s enthusiasm for using technology advancement has seen a sharp a decline in the last ten years. As per Julie Toth, chief economist of Australian Industry Group, Australia needs to invest in its...

18 Apr 2014

POSTED BY Samantha Watts IN S2M News | Apr 18th, 2014

Campaign monitor receives US $250 million from Insight Venture Partners

Campaign Monitor, a Sydney-based company, known for creating e-mail marketing pitches and design solutions, has announced that Insight Venture Partners has infused US$250 million in the organisation. Insight Venture Partners is a tech-investor private equity and venture-capital organisation. The company was founded in 1995 with more than 90 investments worth $7.6 billion worldwide.   Campaign Monitor was founded in 2004 by Dave Greiner and Ben Richardson who grew up across the street in...

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